Wildwood is home to one of America’s most unique architectural styles — Doo Wop, the neon-lit, space-age motel designs of the 1950s and 60s that make the island look like a time capsule of mid-century cool.
What Is Doo Wop?
After World War II, Wildwood exploded as a vacation destination. Motel owners competed for attention with bold designs — angular rooflines, kidney-shaped pools, neon signs, and space-age themes. The result is a streetscape unlike anywhere else in America.
Where to See It
Drive or walk along Ocean Avenue and Atlantic Avenue in Wildwood and Wildwood Crest. The remaining Doo Wop motels are concentrated here — many still operating, their original signs glowing at night just like they did 60 years ago.
Doo Wop Experience Museum
For the full history, visit the Doo Wop Experience Museum on the boardwalk. Interactive exhibits, neon sign collections, and the story of how Wildwood became America’s Doo Wop capital.
Stay in Wildwood’s History
Coastal Collection’s properties carry forward Wildwood’s tradition of locally-owned, character-driven accommodations — updated with modern amenities but rooted in the same spirit that made Wildwood famous. Five hotels and Airbnb rentals, all with personality.